Checkoff Announces Sponsored Activities at the 2016 World Pork Expo

DES MOINES, IOWA – May 18, 2016 – The Pork Checkoff has an exciting lineup of Checkoff-sponsored events scheduled for World Pork Expo, June 8-10, 2016, at the Iowa State Fairgrounds in Des Moines. World Pork Expo attendees can stop by the Varied Industries Building (booth No. 122) or the Pork Checkoff Hospitality Tent. This year, the Pork Checkoff is highlighting three significant topics at World Pork Expo. Producers are invited to learn more about:
•Antibiotic rule changes that will take effect on Jan. 1, 2017;
•Pork Quality Assurance Plus® (PQA Plus) revisions and program updates; and
•A new texting program to help producers stay current on industry news and emerging events.

Pork Checkoff Hospitality Tent (north of the Varied Industries Building)
•Breakfast and snacks served daily.
•Free business luncheon Wednesday and Thursday at noon, Elwynn Taylor, climatologist for Iowa State University will present a weather outlook, and Steve Meyer, vice president of pork analysis for Express Markets Inc., will present market updates.

Pork Checkoff Booth (No. 122 in the Varied Industries Building)
•Learn about new Pork Checkoff resources.
•Have your questions answered about certifications and other Checkoff programs.
•Sign the pledge to be ready for the new antibiotic rule changes that will take effect on Jan. 1, 2017.

PORK Academy, sponsored by the Pork Checkoff, will offer seminars designed to educate producers on the latest trends in pork production. For a list of the sessions and topics covered, visit www.pork.org/wpx. Producers and youth will have the opportunity to be certified in Youth PQA Plus® and PQA Plus® at sessions held in conjunction with World Pork Expo. As in years past, the Pork Checkoff will provide two dinners and two lunches to the 1,500 exhibitors from Tuesday to Friday, respectively. Pork Checkoff also will sponsor activities at the World Pork Expo Junior National Hog Show. For details, visit National Junior Swine Association and Team Purebred.

The National Pork Board has responsibility for Checkoff-funded research, promotion and consumer information projects and for communicating with pork producers and the public. Through a legislative national Pork Checkoff, pork producers invest $0.40 for each $100 value of hogs sold. Importers of pork products contribute a like amount, based on a formula. The Pork Checkoff funds national and state programs in advertising, consumer information, retail and foodservice marketing, export market promotion, production improvement, science and technology, swine health, pork safety and sustainability and environmental management.

For information on Checkoff-funded programs, pork producers can call the Pork Checkoff Service Center at (800) 456-7675 or check the Internet at www.pork.org.